At Spark IQ, we understand the importance of safeguarding your personal information. This Privacy Policy outlines how we collect, use, and protect your personal data. By accessing or using Spark IQ’s website (“Website”) or any of its related products and services (collectively, “Services”), you agree to the terms of this Privacy Policy.

1. Scope of the Privacy Policy

This Privacy Policy covers the treatment of personally identifiable information (“Personal Data”) collected by Spark IQ during your use of our Services. We only collect and process the minimal amount of user data necessary to maintain and improve our platform. Your use of our Services constitutes acceptance of this Privacy Policy.

2. Information Collection

A. Information You Provide

We collect information that you voluntarily provide to us, including:

• Name, email address, phone number

• Third-party account credentials (e.g., Meta Business or Shopify)

• Uploaded files (e.g., CSV product catalogs)

This information is used to set up your account, support your campaigns, and communicate with you about Spark IQ services.

B. Information Collected Automatically

When you use our Services, we may automatically collect:

• IP address and device/browser information

• Activity logs and page views

• Cookies and session information

Cookies help us personalize your experience. You can manage cookie preferences in your browser settings.

3. Use of Personal Information

We may use your data to:

• Create and manage your Spark IQ account

• Deliver creative generation and ad automation services

• Analyze usage trends to improve our platform

• Send important product updates and marketing messages

• Provide customer support

• Comply with legal obligations

4. Meta Business Integration

When you connect your Meta Business account (e.g., Facebook/Instagram Ads) to Spark IQ, we may collect the following data through Meta’s API:

• Ad names and IDs

• Media assets (images, videos)

• Campaign performance insights (impressions, clicks, conversions)

• Product catalog details (titles, pricing, stock availability)

Purpose of Use:

This data is used strictly to:

• Generate and preview ad creatives

• Offer performance-based design recommendations

• Improve your creative efficiency and campaign results

• Conduct anonymous, aggregated analytics to enhance Spark IQ’s offerings

What We Don’t Collect:

We do not access or collect:

• End-user data

• Audience targeting data

• Personally identifiable information of ad viewers

All Meta-related data is processed in a way that protects your privacy and never shared externally.

5. Google API Disclosure

Spark IQ may offer features that integrate with your Google services (e.g., Gmail, Sheets). We access only the information necessary for these features and adhere strictly to the Google API Services User Data Policy, including the Limited Use requirements.

6. Security of Personal Information

Your data is stored on secure servers and protected with industry-standard encryption and access controls. While we do our best to safeguard your information, no method of online transmission or storage is 100% secure.

7. No Liability for Published Ads

Spark IQ enables the creation and preview of ad creatives but does not publish ads on your behalf. Clients are fully responsible for:

• Reviewing all creatives before publishing

• Ensuring legal and compliance accuracy

• All outcomes and liabilities resulting from ad delivery

We assume no responsibility for published content or any financial, legal, or reputational outcomes related to ad campaigns.

8. Changes to This Policy

We may update this Privacy Policy occasionally. Material updates will be communicated via email or in-app notifications. Continued use of the Services indicates your acceptance of the latest version.

9. Contact Information

For questions, concerns, or data deletion requests, contact us at:

Email: hello@sparkiq.ai
Website: https://www.sparkiq.ai